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Experience

Social Media Marketing Specialist
Jan 2023 - Present

Develops and manages a 20-page social media playbook to establish our social media strategy with audience personas, brand guidelines, content calendar, community management, analytics reporting, and execution.Also coordinates Nu Fitness’s content calendar to ensure consistent branding and strategy, as well as weekly analytics reports to monitor campaign performance.

Social Media Marketing Intern
Aug 2022 - Jan 2023

Owned the designing, planning, and publishing of over 100 social posts onto all channels, including Instagram, Facebook, LinkedIn, and Twitter, for Achievable's 2022 and 2023 editorial calendars.Also analyzed channel-specific reports in order to optimize our campaign performance and organically grow our social presence.

Freelance Digital Artist
Jun 2020 - Jan 2022

Produced over 20 digital art commissions for clients, including character design, fan art, and graphic design.Earned over 5,000 retweets on Twitter over time by leveraging social media trends and trending art challenges.

Projects

Advertising plan designed to market Driscoll's and Plenty's strawberry product collaboration to environmentally conscious target audience.

A case study and creative pitch deck presentation of Netflix's history as a
start-up company and its early business model and strategy.

Research report on how the cultural differences between the U.S. and China affect business interactions, along with proposed solutions to aid cross-cultural communication.

Writing Samples

A proposal prepared for Stonelake community's HOA board, detailing the importance of pool safety and outlining solutions to improve safety precautions at the community pool.

An argumentative piece rejecting Raymond Frey's unequal value thesis: The idea that it is morally right to subject human and nonhuman lives of lesser value to forms of cruelty.

An essay discussing the consequences of bisexual erasure and the importance of uplifting bisexual individuals' voices within the LGBT community.

Artworks